Restaurant facade design: How to make LED light attract consumers?

The catering industry originated from human civilization and gradually developed along with the progress of human civilization and the emergence of cities. Nowadays, “dining” is no longer just a meal in the traditional sense. It is more enjoyable and enjoyable. The “restaurant” is a place where people “eat” and its design is becoming more and more important. Then we will continue to share ideas and insights about the design of the restaurant's facade with more designers.

Guests in this issue

Hua Chengjun, General Manager of Shaanxi Cross-border Design Planning Co., Ltd.

Yao Wenquan freelance designer

Zhang Chenghui Moyu Lighting Design Manager

Jiang Yingui, Design Director, Shanghai Dagong Lighting Engineering Co., Ltd.

Lin Guofu, Design Director, Beijing Alite International Lighting Technology Co., Ltd.

Restaurant facade design is difficult: distinctive, no conflict

Regarding the differences and difficulties between the restaurant's facade lighting design and other lighting designs, designers have expressed their views.

Restaurant facade design skills

The lighting environment should be different for the restaurant environment, atmosphere and background. A lively buffet restaurant with bright lighting around it, especially at the entrance and exit, not only helps customers to enter and exit safely and conveniently, but also makes them more visible, allowing more people to see at a glance; an elegant French restaurant, There should be a softer lighting system, so that customers have not yet entered, they have already felt the romantic atmosphere of the French.

Jiang Yingui: The excellent lighting design in the restaurant design is an important means to create a restaurant atmosphere. To achieve the goal, the key is to understand the psychological needs of consumers.

First, the light control system can adjust the brightness of the illumination to achieve the best psychological impact. This system should be adjusted according to different time periods every day, creating different atmospheres according to different occasions. The automation system can be included in the plan if the budget allows. Second, the light transition zone is very important. When people walk into a light-flooded restaurant from the sunny outdoors, the light transition zone helps guests adapt their eyes to the environment before entering the restaurant, and it is also a psychological adaptation process. Third, the color design of the restaurant is also a point that cannot be ignored in the design of the restaurant.